Valerie Li
Co-founder & CEO
Co-founder and CEO of Duckie (YC W24), building AI support agents that resolve complex customer issues end-to-end. Previously a senior engineer for 6+ years, most recently a tech lead at Netflix — where she led the subscriber growth project behind Netflix's password-sharing crackdown, adding 8M new subscribers and ~$200M in revenue. Before Netflix, she was an engineer at LinkedIn. CS degree from USC. Writes and speaks about AI-powered customer support, building agentic systems, the future of CX and EX in the age of AI, and what it's like building a company as a technical founder. Off the clock: guitar, music, and trying to make SF feel less lonely.
Posts by Valerie Li
- Guides·
Customer Support Automation: The Difference Between Deflecting Tickets and Closing Them
Customer support automation either deflects tickets or closes them. Most tools only deflect. Learn the difference and build automation that truly resolves.
- Insights·
AI Support Is Shifting From Chatbots to AI Help Desks
For the last decade, support automation focused on how to talk to customers — not how to actually help them. Teams bought chatbots hoping they'd reduce workload. Instead, they created more of it. Now, the smartest support teams are making a hard pivot.
- Guides·
AI Agents: A Guide to Demystify and Get Started
Everything you need to know about AI agents and how to start implementing them in your organization. From basics to advanced concepts.
- Insights·
Top Customer Experience Trends in 2025
The key trends shaping customer experience and support in 2025 and beyond. Stay ahead of the curve with these insights.
- Guides·
The Ultimate Guide to Founder-Led Customer Support
How founders can build a customer support culture that scales with their company while maintaining quality and personal touch.